Every business owner wants to hear positive comments and feedbacks about their business. But the truth is, we are living in an imperfect world and your business will not get positive feedback all the time no matter how hard you try pleasing your customers. You can’t help it – harsh feedbacks are unavoidable in business.
Negative business feedbacks can be painful, both emotionally and financially. But despite all these, you can also get some positive things by knowing how to use these negativities.
The best way to deal with brutal feedback is by being diligent in understand what such people say about your business. You need to carefully read or listen what they say. Distinguish the accuracy of the feedback from the quality of its presentation. Few people are skilled at presenting criticism in a way that makes the recipient feel comfortable accepting what’s being said as worthwhile information and learning from it.
Another way to deal with brutal feedback is by distancing your emotional self. You don’t have to take these feedbacks as personal attack. Well, as a human being, it’s normal to react when you hear negative comments. Instead, accept them openly and with gratitude.
Do not try to prove to your critics they are wrong. The key is to listen to the other person without planning your reply. Instead, ask question to help you understand what your critics are trying to say. Ask the right questions. Otherwise, you don’t get the right answers. A question asked in the right way often points to its own answer.
Finally, put yourself in your customers’ shoes. This will help you understand what they are going through and the impact the problem is having on their day. Convey that you deeply understand how the customer feels. This will help you understand your business’ problems and figure out how to improve your products and services in order not to repeat same issues.
For more on how to handle brutal feedbacks, check this out: https://www.flyingsolo.com.au/marketing/how-to-handle-brutal-feedback-better